IBDL Master

Leadership and Strategies - Your Way to Strategies! 

It brings together the key strategic thinking and leadership skills of strategic planning, and conflict management which is required to succeed in today’s complex and challenging business environment. It links the strategy of today’s firm with the desired outcomes of revenue, profits, and growth through value creation and market focus.

Training Materials

McGraw-Hill Business Publishing

Credential

This course is a preparation for the international exam of IBDL Master credential.

Table of Contents

Part 1:

  1. What Is Strategy and Why Is It Important?
  2. Charting a Company's Direction.
  3. Evaluating a Company's Resources, Capabilities, and Competitiveness.
  4. The Five Generic Competitive Strategies.
  5. Strengthening a Company's Competitive Position.
  6. Strategies for Competing in International Markets.
  7. Corporate Strategy.
  8. Building an Organization Capable of Good Strategy Execution.
  9. Leadership.

Part 2:  

10. Case 1: Papa John’s International, Inc.: Its Strategy in the Pizza Restaurant Industry
11. Case 2: Sony Music Entertainment and the Evolution of the Music Industry
12. Case 3: The Walt Disney Company: Its Diversification Strategy in 2014
13. Case 4: Amazon’s Big Data Strategy

 You Can Obtain:

  • 90 days access to eLearning program
  • 60 hours training
  • IBDL Master Handbook or eBook
  • Mind Maps
  • Questions Bank
  • Online Practice Test
  • IBDL Official Certificate Examination (3 attempts)